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when I grow up is a registered trademark and must not be reproduced

without the written permission of the trademark owner or their representatives.

what is...

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wigu rectangle logo cambridge

Our brand was born from the original idea of baby and kids clothes to help to inspire kids to go to Cambridge in a tongue in cheek way.

 

The natural progression from here was to replicate the unbelievable popularity of this first design to Oxford.

 

We quickly realised that the idea could be infinitely transferrable to any number of applications.

 

We started by first producing some designs such as 'when I grow up I want to be an actor, footballer, doctor, scientist, explorer, dinosaur hunter, monster (don't be restricted by earthly matters, it's good to dream!)

 

The original idea of travel lead us to produce a design for London and England to show that there is scope for other locations too.

 

We have also shown the sporting potential by producing designs for football clubs. We think the possibilities in this arena is enormous!

 

Museums and galleries all have very sophisticated shopping opportunities and we believe that we could very easily become an important part of their retail offer.

 

We hope you are inspired to come up with some ideas of your own.

 

Almost anything can follow 'when I grow up'

when I grow up is a registered trademark and must not be reproduced

without the written permission of the trademark owner or their representatives.